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Startup Peterborough 2021

Anglian Lifts are pleased to have completed the Startup Peterborough 2021 Bootcamp. The programme was put together by Opportunity Peterborough, the economic development agency for Peterborough.

What is Startup Peterborough?

A programme of webinars and forums designed to support business startups in the Cambridgeshire & Peterborough area.

It consists of a mixture of structured support and informal information sharing to help new business owners develop their business plan, find financing and understand topics such as IP and HR among many others.

It provides access to a range of trusted experts who run practical workshops, and give guidance and advice.

It’s free of charge and the cohorts are run every 6 months.

Startup Peterborough
Startup Peterborough 2021 Cohort 1

What are the benefits of joining?

Each cohort run through a three-month bootcamp programme which has 11 weekly, one-hour sessions which delve into detail on important business topics.

The aim is to provide the attendees with knowledge to improve business startup success.

In addition to the 1 hour sessions there are group meetings which provide the members with a place to discuss ideas and talk to the experts.

I found the group to be extremely support and honest about their challenges. More often than not someone else had come across an issue I had a question about and was able to give advice.

It’s a great opportunity to build up a local network too.

What’s does the programme include?

Session #1 – Business Essentials

Strategy, business plan, SWOT analysis

Session #2 – Company Structure & Insurance

Structure Options, Insurance and review of previous meeting & discussion

Session #3 – Business model, legals and risk

What your structure options? How to protect your business?

Session #4 – Finances & Cashflow

A walk through cashflows and forecasting

Session #5 – Marketing

Marketing essentials and brand identity

Session #6 – PR Strategy

Formulating a PR strategy and deciding who to talk to for the biggest impact

Session #7 – Social Media

Social media channels; Which to use and what to talk about

Session #8 – Globalisation and Export

Mike Stokes MIEx and Kathryn Roberts from the Department for International Trade shared what you might need to consider if your business goes international. 

Session #9 – Sustainability and circular economy

Become more productive, profitable, and attractive to environmentally conscious customers. 

Session #10 – Investment and Pitching

What investment options could work for your business. How to give a good pitch.

Session 11# – Making It

How to locate suppliers to produce your goods. Strengthening your supply chain.

Session #12 [extra session] – Digital Marketing (Google Garage)

Startup Peterborough 2021 Alumni Badge
Startup Peterborough 2021 Alumni Badge

Who were the companies in cohort 1

The first group through the programme in 2021 were a mixture of app companies, service and products companies.

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Startup Peterborough

Oliver Mellor

Investor in small businesses. Life long learner. Passionate about food, travel (pre-COVID) and design. I cannot be happier to be supporting the Anglian Lifts team. Their customer focus and dedication to doing it right is what convinced me to become a partner.